An Ear Nose & Throat Clinic reached out to Moxie Media & Management to generate leads for an upcoming Sinus & Snoring Seminar that they were hosting. The objective of the seminar was to attract new patients and educate guests about the latest advancements in sinus and snoring procedures, with the end goal of attendees booking a consultation.
Moxie Media & Management built out a custom lead generation funnel to produce highly qualified leads for the client’s sinus & snoring seminar. The funnel included several key components including a series of Facebook ads, a custom landing page with multiple steps, email sequences and text message reminders leading up to the event.
In total we successfully generated 19 leads, 16 of which attended the live event. Out of the 16 that attended, 9 signed up for a new patient consultation. The client was extremely pleased with the results and the number of new patients they were able to generate from a single live event.
Total Leads Generated: 18
Number of Leads that Attended the Seminar: 15
Number of New Patients: 9
Attendance Rate: 83%
New Patient Conversion Rate: 60%
Total Ad Spend: $910
*3 Weeks to achieve these results